![\"\"](\"https:\/\/boldhispanic.marketing\/wp-content\/uploads\/2022\/09\/Blog-4-Septiembre-BOLD-1-1024x576.jpg\")
<\/span><\/p>\nOn the other hand, given their strong family ties, they tend to travel in groups. This translates into increased spending within the various industries in the sector, such as airlines, hotels, theme parks, etc.<\/span><\/p>\n Add to these statistics the fact that Hispanics are not only culturally rich but are also becoming increasingly prosperous economically.<\/span><\/p>\n In fact, following the 2020 recession, which was due to the pandemic, many economists initially projected that Florida tourism would fully recover by 2024. However, throughout 2021, 117.7 million visitors were recorded. This success was due to Hispanic visitors’ response: Colombia and Mexico led the list of international tourists.<\/span><\/p>\n With these figures, it is clear that public and private companies in the sector should target their tourism marketing strategies toward Hispanics.\u00a0<\/span><\/p>\n But is speaking Spanish enough to connect with Hispanic tourists? Nope! Speaking their language is a great way to reach Hispanic tourists, but it is only the tip of the iceberg of what you can offer to connect with them.<\/span><\/p>\n The Hispanic tourist needs much more. That’s why we want to share some fundamental tips that allow you to create tourism marketing strategies that truly work.<\/span><\/p>\n Let’s create a simple equation with the two previous points. The increase of the Hispanic population within the country will positively impact the tourism sector, especially in the city of Orlando, home of theme parks and Disney World.<\/span><\/p>\n As the largest minority in the U.S., Hispanic tourists represent a vital industry sector. In addition, Hispanics have good purchasing power, allowing them to take an average of two more trips per year than affluent non-Hispanics. Not only do they take more trips, but they also spend more than $300 per trip.<\/span><\/p>\n In addition to taking more trips and spending more money, Hispanic tourists travel in the company of friends and family, which multiplies the average spending per trip compared to other cultures.<\/span><\/p>\n Remember:<\/strong> Speaking Spanish is just a resource. So count on us to lead the way to a more authentic and productive connection with Hispanic tourists.\u00a0<\/span><\/p>\n Let’s work together to ensure that you are part of their next destination.\u00a0<\/span>[\/vc_column_text][vlt_spacer height=”32px”][\/vc_column][\/vc_row][vc_row][vc_column][templatera id=”1546″][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":" [vc_row][vc_column][vc_column_text css=”.vc_custom_1664550021464{margin-bottom: 0px !important;}”]Today, Hispanic tourists contribute more than $56 billion to the tourism industry. According to the National Tour Association, Hispanics travel more […]<\/p>\n","protected":false},"author":2,"featured_media":5735,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"gallery","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-5756","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-bold","post_format-post-format-gallery"],"acf":[],"yoast_head":"\nImportant considerations before creating a strategy:<\/b><\/h3>\n
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Other essential facts about Hispanic tourists<\/b><\/h3>\n
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CONCLUSIONS:\u00a0\u00a0<\/b><\/h3>\n